Cloete relishes new role

CPUT’s public relations and events coordinator, Cathy Cloete, has been appointed as the new regional chairperson of the professional association, Marketing, Advancement and Communication in Education (MACE).

MACE is a membership-based organisation that fulfils a leadership role in the higher-education sector within Southern Africa by adding value to practitioners in marketing, advancement, and communication.

Cloete said she was elected as a national board member during the annual congress in Johannesburg last year before being elected as regional chairperson this year.

“It is an honour and a privilege to be the regional chairman of MACE, which strives to ensure best practice in marketing, advancement and communication in higher education institutions.”

She said CPUT will be hosting the annual MACE congress in November.

The congress brings together marketing, advancement, and communication practitioners from the higher-education sector in South Africa for benchmarking, networking, and professional development.

Top awards for Marketing and Communications Department

From hosting open days to rolling out online advertising campaigns, the CPUT Marketing and Communication Department is leading the way in the higher education sector.

MCD recently scooped ten top awards at the Marketing, Advancement and Communication in Education (MACE) Excellence Awards, which took place in Durban.

MACE annually recognises excellence and the achievements of university and TVET College practitioners in marketing, communication, and advancement.

The department scooped prizes in events, media relations, advertising, posters, public relations and electronic and digital media categories.

MCD also walked off with the prestigious Severus Cerff award that recognized consistent excellence at MACE. The award is named after the late Cerff, who was the Advertising Manager at CPUT and who played a leading role in the MACE organization.

The award was shared with the University of Cape Town and the University of Johannesburg.

Director of the department, Norman Jacobs says the awards are a testimony to the excellent work done in the department.

Out of all the competing higher education institutions, CPUT has the smallest marketing and communication department.

“This wonderful achievement was a team effort and I am extremely proud of the MCD team,” says Jacobs.

Together at last

Together these ladies have 96 years of experience handling every kind of CPUT related query you can imagine.

In March the switchboard operators from Bellville and Cape Town joined the call centre to form a cohesive customer service unit. They joined the existing team of student assistants and CPUT now has 14 operators handling a variety of queries across a number of platforms including social media, email and telephone.

The unit is now embarking on a drive to update everyone at CPUT’s details. This issue has frustrated many staff members for years and call centre supervisor Damian Ghansar is determined to eliminate the issue.

“Anyone who has the wrong contact details captured can contact me and we will sort it out,” he says.

Email Ghansar at ghansard@cput.ac.za.

Gifts Galore

Graduation is about celebrating and to join in on the festivities, CPUT surprised each graduate with an alumni gift box.

A first for CPUT, the alumni gift box was well received by graduates, who each got handed their gift as they stepped down from stage just moments after being capped.

The blue box contained the grad mag, which this year featured graduates from the past decade, a photo frame, flashlight key chain and a keepsake graduation booklet.

An inspirational postcard with the text “Do something today that you futureself will be proud of,” was also designed for the class of 2014.