Tag Archives: marketing and communication

CPUT hosts successful MACE congress

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Marketing, advancement and communication practitioners from tertiary institutions across the country sharpened their blades at the recent MACE Congress hosted by CPUT.

The annual three-day Marketing, Advancement and Communication in Education (MACE) congress was held at the Bellville campus and provided delegates with opportunities for benchmarking, networking and professional development.

This year’s theme was Sharpen your blade – skills for a new reality.

Vice-Chancellor Dr Chris Nhlapo welcomed the delegates to CPUT and said the congress came at a particularly pivotal time in the higher education arena.

“As marketing, communication and advancement professionals you have a critical role to ensure that Higher Education, in whatever capacity you represent it, remains relevant. We can never be caught sitting on our laurels blissfully ignorant to the changing environment around us,” said Nhlapo.

Prof Johannes Cronje, Dean of the Faculty of Informatics and Design, delivered the keynote address while other CPUT speakers included Prof Nirvana Bechan, Head of the Media Studies Department and Lauren Kansley, media liaison.

New web editor ready for the challenge

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A seasoned media professional has been appointed as CPUT’s new web editor.

Sherise Dreyer took up the position in December and is responsible for the day-to-day management of the website, which includes uploading new content and updating existing content.

She has extensive experience in marketing, media and social media and has worked for a diverse range of companies.

Dreyer was born with Osteogenesis Imperfecta, also known as brittle bone disease, but this hasn’t stopped her from taking on a challenge.

She writes and performs poetry, is a public speaker and was a blogger for one of South Africa’s biggest magazines.

Dreyer said requests for new content on the website can be sent to her via email.

“It is important that the request contains the URL of the page where changes need to be made and that clear instructions of what needs to be done are provided,” she said.

Dreyer can be reached at dreyers@cput.ac.za

Record number of visitors at Open Day

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A record number of visitors turned up at the annual CPUT Open Day that took place at the Bellville campus.

More than 13 000 visitors attended the event, some coming from as far as Piketberg, Ceres and Mossel Bay.

And visitors were not disappointed, with CPUT departments going all out to market the university’s 70 career options.

“It was a great experience,” says Simamkele Fosi, a Grade 10 learner at Manzomthombo Senior Secondary School in Mfuleni.

“I found out about a lot of careers I didn’t even know existed such as the exciting food sciences,” says Simamkele.

Tarryn Kahn, a Grade 12 learner at Wittebome High School in Wynberg, says everyone manning the stalls was friendly and very informative.

Among those visiting the Mechanical Engineering Department was Zanzan Hendricks, a Grade 12 learner at BellvilleTechnical High School.

Zanzan says during the visit he obtained answers to career questions he had been grappling with for a while.

Marilyn Cloete, Student Recruitment Officer at CPUT says the event was a huge success and thanked all the departments for their hard work.

“Our exhibitors did a sterling job of promoting the institution,” says Cloete.